Ride Care & Protection Plans

Rochester Bicycle Protection Plans

Maximize your ride. Protect your investment.

Buying local isn’t just about the bike — it’s about long-term support, priority service, and a shop that has your back. Choose the protection level that matches how you ride.

Choose Your Plan

E-Bike Flat Fix Club

$119 (E-Bike Only)

Lifetime flats covered + priority lane.

  • Lifetime flat repairs
  • Tube + labor included (standard tubes only)
  • No appointment needed
  • Priority Express Flat Lane

Best for: riders who want simple, no-stress flat coverage.

2-Year Ride Care Plan

$149 (Standard / Analog)
$249 (E-Bikes, Full Suspension MTB, Road/Gravel $2,000+)

Two seasons of professional maintenance + priority service.

  • Two professional tune-ups (one per year)
  • Unlimited minor adjustments (brakes & shifting)
  • Priority service scheduling
  • Free accessory installation
  • Free e-bike software updates (where applicable)
  • 10% off replacement parts

Best for: riders who want their bike kept dialed all season.

⭐ Best Value

🏆 Ultimate E-Bike Ride Protection Bundle

$349 (E-Bike Only)
Everything we offer — bundled into one premium ownership package.

  • Includes Flat Fix Club (lifetime flats covered)
  • Includes 2-Year Ride Care Plan
  • Priority Express Flat Lane
  • Two professional tune-ups
  • Unlimited minor adjustments
  • Free accessory installation
  • Free software updates (where applicable)
  • 10% off replacement parts

Best for: e-bike riders who want maximum protection + priority treatment.

 

Comparison

Without a Plan

  • Pay per visit
  • Standard service scheduling
  • Pay labor for installs
  • No parts discount
  • Flats billed each time

With Protection

  • Predictable ownership costs
  • Priority scheduling (and express flat lane for members)
  • Included tune-ups (Ride Care / Ultimate)
  • Free installs + software updates (where applicable)
  • 10% off replacement parts

Important Details

  • Valid only on bikes purchased from Rochester Bicycle + Fitness
  • Must be purchased at time of bike sale
  • Original owner only (non-transferable)
  • In-store service only (no home visits)
  • Does not cover crash damage, abuse, commercial use, or neglect
  • Replacement parts not included (discount applies where listed)
  • Major overhauls, suspension rebuilds, hydraulic brake bleeds, and drivetrain replacements not included
  • Flat Fix Club: standard tubes only; tire replacement not included; tires worn past safe replacement point tubes are not covered
  • Ride Care Plan: coverage valid for two years from purchase date

Ready to protect your ride?
Ask our team at checkout and we’ll help you choose the best plan for how you ride.